whatsfordinner - Bring the Heat

whatsfordinner - Bring the Heat

whatsfordinner brings daily recipe inspiration to South Africans, with Unilever’s product range of course. In winter 2022, they wanted to increase signups to their website, so it was time for us to think of something new and season-relevant.
With cold, winter nights in mind, Bring the Heat came about. The campaign featured a downloadable e-book full of deliciously warm, winter recipes to bring the heat to South African households. Social media posts, YouTube Bumpers and web banners directed users to the site where they had to sign up to download the Bring the Heat recipe e-book.
Digitas Liquorice